The importance of Instagram in E-commerce

2017-10-16 / by

More popular than Twitter that only has 313 million monthly active users, Instagram now has more than 600 million users. This is a huge environment to get customer database and rocket your profit. And your big question is how to do it. The business case for Instagram e-commerce is strong. Not only does Instagram’s engagement demolish Twitter, Pinterest, Google+, and LinkedIn, but, for brands, it even outperforms Facebook by a factor of 10. This is the reason why many famous brands are always active on Instagram: The “Link Problem” Marketing on Instagram has long been a big concern of getting the followers on Instagram back to your website. Since user can’t add clickable links to your posts, brands have to direct Instagram follows to the link in their bio instead—and continuously update that link as they post new products. It sounds like that Instagram is much disadvantageous to sale. In…

(Read More...)
social media platforms that drive most sales

2017-10-16 / by

An online business owner, especially a Shopify store one has always wondered about the “ROI of social media”. Does my fan page actually drive sales? Should I use other channels like Pinterest or Instagram increase sales? Well, it turns out, when it comes to e-commerce, being social matters. To better understand how social media is impacting the e-commerce industry, we analyzed data from 37 million social media visits that led to 529,000 orders. Here are some interesting data points we uncovered: Facebook dominates as a source of social traffic and sales. Nearly two-thirds of all social media visits to Shopify stores come from Facebook. Plus, an average of 85% of all orders from social media come from Facebook. Orders from Reddit increased 152% in 2013. Perhaps most interesting and surprising was community style site Polyvore which is generating the highest average order value ahead of Facebook, Pinterest and Twitter. Also,…

(Read More...)
Facts About Dropshipping

2017-10-13 / by

Without knowing what you’re doing, it is impossible to succeed. You’re supposed to know the answer before you join up Dropshipping. As we’ve already mentioned, Dropshipping is a new business type in the commercialized world, there are tons of things you should learn about it (find more what is Dropshipping). In this article, I want to share some overview dropshipping facts that are helpful for your business. 1.The webstore facts: The main source markets: Europe and USA The rating of top-5 countries most actively placing orders in our stores is comprised of: USA: California; Florida; Canada: Alberta; Ontario; Germany; UK; Australia. Apart from that, a rising demand for our products from customers in Asia and Africa can also be seen quite clearly. When you know your main source markets, you have an opportunity to optimize your marketing efforts, and also consider payment and delivery issues carefully. It is vital for…

(Read More...)
Product description

2017-10-13 / by

To write good product descriptions is the art of selling but not selling. Even professional copywriters make mistakes sometimes: writing product descriptions that simply describe your products. Why is it wrong? Because product descriptions need to sell your products. While it’s often considered the last resort for conversions, if properly written, the product description can be a powerful persuasion tool for boosting sales. Does your product copy entice readers to click “add to cart”? Let’s have a look at 8 simple ways to persuade your web visitors with product descriptions that sell. 1. Focus on Your Core Customers When you write a product description with a huge crowd of buyers in mind, your descriptions become wishy-washy and you end up addressing no one at all. The best product descriptions address your ideal buyer directly and personally. You ask and answer questions as if you’re having a conversation with them. You…

(Read More...)
Aliexpress For Dropshipping

2017-10-13 / by

If already known about Dropshipping then you must know about AliExpress. For whom has not known yet, AliExpress.com is an online retail service (owned by Alibaba) made up of small businesses in China and elsewhere offering products to international online buyers. The categories on AliExpress.com are extremely diverse from a variety of suppliers. This is the best source of product for those that want to start an online store with the lowest cost. Because AliExpress is still relatively unknown to most Western customers, you have a very good chance of finding a new, unique product there—something novel and enticing. You can then introduce it to Western markets for the first time and dominate the niche related to the said product. Chances are your customers will never think to check AliExpress and find the product themselves, and even if they did, they wouldn’t have the confidence to order from an unknown…

(Read More...)
Tips to Build Instagram Marketing Strategy

2017-10-11 / by

The previous post has shown us how important Instagram is for an online business. Now we have learned that sale on Instagram is not simple like Facebook. In this article, you’ll read about five important aspects of creating a superb Instagram marketing strategy. 1. Understand your niche and target audience Before you do anything, start with some research. The best marketing strategies, for Instagram or any other platform, are based on what your target audience wants to see. So, who are these people? Figure out their gender proportion, their age distribution, and their physical locations if you can too. You want to find out when they are mostly online or how they like to use Instagram. What are their general social media habits like? You can’t have an Instagram marketing strategy without knowing these details about your audience. Sprout Social has insight into the average Instagram user data. It should be…

(Read More...)
EASY WAY TO JOIN ECOMMERCE WITH DROPSHIPPING

2017-10-11 / by

With a laptop, wifi access and some knowledge of Dropshipping, you can possibly become a millionaire without needing a huge investment. A Dropshipper can sell products to their customers without actually stocking the items themselves. Drop shipping isn’t something new. Zappos started dropshipping back in 1999. Amazon and Sears use this business model, too. If big names don’t catch your attention, look at the regular guys making their way and sharing their stories as drop shippers on Reddit. Nowadays, up to 33% of the entire e-commerce industry uses drop shipping as a primary inventory management model.     By now we’re all convinced – dropshipping is one of the easiest ways to quickly build a profitable online business. Small-scale e-commerce entrepreneurs love dropshipping because there is no inventory to hold, which translates into a lower upfront investment. Not having to manage an inventory also lets you concentrate more on the…

(Read More...)